Discipline
Forensic toxicology
Applied to
Science and technology sales

DISCOVERY DRIVEN SELLING the forensic way

I help science and technology companies stop feature selling and grow revenue, by approaching a sale the way a forensic scientist approaches a case: with evidence, not assumptions.

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Dr Simon Elliott
Evidence-led business consultancy
Exhibit A · The silent killer
A
Exhibit ARef · FE/EV/01
Finding 01
The demonstration went well. The follow-up never came.
Finding 02
You were told it came down to price. It rarely does.
Finding 03
The real reason was never said out loud, and nobody asked for it.
The reason was there. Nobody went looking.
30

For thirty years I was the buyer. I said no far more often than yes, and nobody ever asked why.

i
The scientist who used the technology and found its limits.
ii
The evaluator who assessed the software and the service behind it.
iii
The director who chose between competing suppliers.
iv
The managing director who approved the capex and signed the purchase order.
The method

Forensic Eye®
applied to the sale.

01
Discover
What is actually going on here?
02
Determine
How much does it really matter?
03
Deliver
What happens now, and who owns it?
Speaking

The Forensic
Advantage.

Built on a real investigation, for science and technology companies selling complex products, services and software. Delivered to sales teams, leadership teams and conferences.

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4

Four depths.

What separates them is participation, not length. In the sessions the room listens. In the workshop and the intensive day, the room works.

01Online session 02In person session 03Workshop 04Intensive day ∞For larger organisations

The four options suit a single team or site. Where the work spans more than that, it is scoped rather than priced from a rate card. See the formats in full.

Not ready for a conversation? Run the seven question diagnostic on one live sale instead. Two minutes, nothing to give.

Recognition
World Health Organization
and the United Nations
Adviser
King's College London
Visiting Professor
Sky News and the BBC
International and national media contributor
Advising at international level
Dr Simon Elliott interviewed on Sky News
Advising at international level On air, Sky News
?

If you don't look,
you don't find.

One conversation. Thirty minutes on one sale you lost that still bothers you. Then we both decide.

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